full transcript
"From the Ted Talk by Chip Kidd: Designing books is no laughing matter. OK, it is."

Unscramble the Blue Letters

So how do we show this? We go back to hpburen and Dietrich, but now we merge them. So we're talking about different planes, different pieces of paper. So this is on a semi-transparent pciee of velum. It's one part of the form and content. When it's on top of the pepar borad, which is the opposite, it forms this. So even if you don't know anything about this book, you are forced to consider a single person straddling two planes of existence. And the object itself invited exploration ittianocren, consideration and touch.

Open Cloze

So how do we show this? We go back to _______ and Dietrich, but now we merge them. So we're talking about different planes, different pieces of paper. So this is on a semi-transparent _____ of velum. It's one part of the form and content. When it's on top of the _____ _____, which is the opposite, it forms this. So even if you don't know anything about this book, you are forced to consider a single person straddling two planes of existence. And the object itself invited exploration ___________, consideration and touch.

Solution

  1. paper
  2. interaction
  3. piece
  4. board
  5. hepburn

Original Text

So how do we show this? We go back to Hepburn and Dietrich, but now we merge them. So we're talking about different planes, different pieces of paper. So this is on a semi-transparent piece of velum. It's one part of the form and content. When it's on top of the paper board, which is the opposite, it forms this. So even if you don't know anything about this book, you are forced to consider a single person straddling two planes of existence. And the object itself invited exploration interaction, consideration and touch.

ngrams of length 2

collocation frequency
book designer 3

Important Words

  1. board
  2. book
  3. consideration
  4. content
  5. dietrich
  6. existence
  7. exploration
  8. forced
  9. form
  10. forms
  11. hepburn
  12. interaction
  13. invited
  14. merge
  15. object
  16. paper
  17. part
  18. person
  19. piece
  20. pieces
  21. planes
  22. show
  23. single
  24. straddling
  25. talking
  26. top
  27. touch
  28. velum