full transcript

From the Ted Talk by Markus Mutz: How supply chain transparency can help the planet

Unscramble the Blue Letters

In the future, we'll leave the deociisn of which specific product to buy increasingly up to machines. An alrtioghm will know enough about you to make those decisions for you, so you don't have to. And maybe it will even do a better job at it. In a recent study, 85 percent of those buying a product through a vrtiual assistant said that they, on occasion, actually went with the top product recommendation of that virtual assistant, rather than the specific product or brand that they set out to buy in the first place. You just say you need toilet paepr, it's then an algorithm that decieds which banrd, price point or whether you go with recycled or not. Well, nwodaays this is usually based on what you bought in the past, or whoever pays the most to the company behind the virtual assistant. But why shouldn't that be also based on your values?

Open Cloze

In the future, we'll leave the ________ of which specific product to buy increasingly up to machines. An _________ will know enough about you to make those decisions for you, so you don't have to. And maybe it will even do a better job at it. In a recent study, 85 percent of those buying a product through a _______ assistant said that they, on occasion, actually went with the top product recommendation of that virtual assistant, rather than the specific product or brand that they set out to buy in the first place. You just say you need toilet _____, it's then an algorithm that _______ which _____, price point or whether you go with recycled or not. Well, ________ this is usually based on what you bought in the past, or whoever pays the most to the company behind the virtual assistant. But why shouldn't that be also based on your values?

Solution

  1. decides
  2. paper
  3. virtual
  4. brand
  5. nowadays
  6. algorithm
  7. decision

Original Text

In the future, we'll leave the decision of which specific product to buy increasingly up to machines. An algorithm will know enough about you to make those decisions for you, so you don't have to. And maybe it will even do a better job at it. In a recent study, 85 percent of those buying a product through a virtual assistant said that they, on occasion, actually went with the top product recommendation of that virtual assistant, rather than the specific product or brand that they set out to buy in the first place. You just say you need toilet paper, it's then an algorithm that decides which brand, price point or whether you go with recycled or not. Well, nowadays this is usually based on what you bought in the past, or whoever pays the most to the company behind the virtual assistant. But why shouldn't that be also based on your values?

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
supply chain 4
specific sustainability 3
ethical production 3
individual physical 3
fellow humans 2
choice means 2
verify specific 2
production claims 2
consumption decisions 2
producing evidence 2
rfid tags 2
qr code 2
short attention 2
attention span 2
digital experience 2
specific product 2
virtual assistant 2

ngrams of length 3

collocation frequency
verify specific sustainability 2
ethical production claims 2
short attention span 2

Important Words

  1. algorithm
  2. assistant
  3. based
  4. bought
  5. brand
  6. buy
  7. buying
  8. company
  9. decides
  10. decision
  11. decisions
  12. future
  13. increasingly
  14. job
  15. leave
  16. machines
  17. nowadays
  18. occasion
  19. paper
  20. pays
  21. percent
  22. place
  23. point
  24. price
  25. product
  26. recommendation
  27. recycled
  28. set
  29. specific
  30. study
  31. toilet
  32. top
  33. values
  34. virtual