full transcript

From the Ted Talk by Seth Godin: How to get your ideas to spread

Unscramble the Blue Letters

They didn't get this way by advertising a lot. They got this way by being remarkable, sometimes a little too remarkable. And this picture frame has a cord going out the back, and you plug it into the wall. My fthear has this on his desk, and he sees his ghadincrdrlen everyday, changing constantly. And every single person who walks into his office hreas the whole story of how this thing edend up on his desk. And one person at a time, the idea saderps. These are not diamonds, not really. They're made from "cremains." After you're cremated you can have yourself made into a gem.

Open Cloze

They didn't get this way by advertising a lot. They got this way by being remarkable, sometimes a little too remarkable. And this picture frame has a cord going out the back, and you plug it into the wall. My ______ has this on his desk, and he sees his _____________ everyday, changing constantly. And every single person who walks into his office _____ the whole story of how this thing _____ up on his desk. And one person at a time, the idea _______. These are not diamonds, not really. They're made from "cremains." After you're cremated you can have yourself made into a gem.

Solution

  1. father
  2. grandchildren
  3. spreads
  4. ended
  5. hears

Original Text

They didn't get this way by advertising a lot. They got this way by being remarkable, sometimes a little too remarkable. And this picture frame has a cord going out the back, and you plug it into the wall. My father has this on his desk, and he sees his grandchildren everyday, changing constantly. And every single person who walks into his office hears the whole story of how this thing ended up on his desk. And one person at a time, the idea spreads. These are not diamonds, not really. They're made from "cremains." After you're cremated you can have yourself made into a gem.

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
sliced bread 3
million dollars 3
fashion business 3
frank gehry 2
guy named 2
named otto 2
otto rohwedder 2
idea diffusion 2
roast beef 2
beef sandwich 2
average products 2
average people 2
interesting mustard 2
dutch boy 2
refrigerated section 2

ngrams of length 3

collocation frequency
guy named otto 2
named otto rohwedder 2
roast beef sandwich 2

ngrams of length 4

collocation frequency
guy named otto rohwedder 2

Important Words

  1. advertising
  2. changing
  3. constantly
  4. cord
  5. cremated
  6. desk
  7. diamonds
  8. ended
  9. everyday
  10. father
  11. frame
  12. gem
  13. grandchildren
  14. hears
  15. idea
  16. lot
  17. office
  18. person
  19. picture
  20. plug
  21. remarkable
  22. sees
  23. single
  24. spreads
  25. story
  26. time
  27. walks
  28. wall