full transcript

From the Ted Talk by Tony Fadell: The first secret of design is ... noticing

Unscramble the Blue Letters

So we shipped the product, and polepe weren't having a great experience. So what did we do? We went back to the drawing board just instantly after we figured out we didn't get it right. And we dngseied a secapil screw, a custom screw, much to the chagrin of our investors. They were like, "Why are you spending so much time on a little screw? Get out there and sell more!" And we said, "We will sell more if we get this right." And it turned out, we did. With that custom little screw, there was just one srcew in the box, that was easy to mount and put on the wall.

Open Cloze

So we shipped the product, and ______ weren't having a great experience. So what did we do? We went back to the drawing board just instantly after we figured out we didn't get it right. And we ________ a _______ screw, a custom screw, much to the chagrin of our investors. They were like, "Why are you spending so much time on a little screw? Get out there and sell more!" And we said, "We will sell more if we get this right." And it turned out, we did. With that custom little screw, there was just one _____ in the box, that was easy to mount and put on the wall.

Solution

  1. people
  2. screw
  3. designed
  4. special

Original Text

So we shipped the product, and people weren't having a great experience. So what did we do? We went back to the drawing board just instantly after we figured out we didn't get it right. And we designed a special screw, a custom screw, much to the chagrin of our investors. They were like, "Why are you spending so much time on a little screw? Get out there and sell more!" And we said, "We will sell more if we get this right." And it turned out, we did. With that custom little screw, there was just one screw in the box, that was easy to mount and put on the wall.

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
interesting happened 2
comfortable shower 2
mary anderson 2
hard drive 2
worked people 2
thermostat designers 2
drawing board 2

Important Words

  1. board
  2. box
  3. chagrin
  4. custom
  5. designed
  6. drawing
  7. easy
  8. experience
  9. figured
  10. great
  11. instantly
  12. investors
  13. mount
  14. people
  15. product
  16. put
  17. screw
  18. sell
  19. shipped
  20. special
  21. spending
  22. time
  23. turned
  24. wall