full transcript

From the Ted Talk by Steve Howard: Let's go all-in on selling sustainability

Unscramble the Blue Letters

So take your mind back and think of the first sustainable products. We had detergents that could wash your whites grayer. We had the elray energy-efficient light bulbs that took five minutes to warm up and then you were left looking a kind of sickly cloor. And we had the rough, reeyclcd toilet paper. So every time you pleuld on a t-shirt, or switched the light on, or went to the bathroom, or sometimes all three together, you were reminded sustainability was about cirmmpoose. It wasn't a great start.

Open Cloze

So take your mind back and think of the first sustainable products. We had detergents that could wash your whites grayer. We had the _____ energy-efficient light bulbs that took five minutes to warm up and then you were left looking a kind of sickly _____. And we had the rough, ________ toilet paper. So every time you ______ on a t-shirt, or switched the light on, or went to the bathroom, or sometimes all three together, you were reminded sustainability was about __________. It wasn't a great start.

Solution

  1. color
  2. early
  3. pulled
  4. compromise
  5. recycled

Original Text

So take your mind back and think of the first sustainable products. We had detergents that could wash your whites grayer. We had the early energy-efficient light bulbs that took five minutes to warm up and then you were left looking a kind of sickly color. And we had the rough, recycled toilet paper. So every time you pulled on a t-shirt, or switched the light on, or went to the bathroom, or sometimes all three together, you were reminded sustainability was about compromise. It wasn't a great start.

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
supply chain 3
child labor 3
climate change 2
billion people 2
global middle 2
middle class 2
positive impact 2
sustainable products 2
light bulbs 2
raw materials 2
forest stewardship 2
percent renewable 2
renewable energy 2
solar panel 2

ngrams of length 3

collocation frequency
global middle class 2

Important Words

  1. bathroom
  2. bulbs
  3. color
  4. compromise
  5. detergents
  6. early
  7. grayer
  8. great
  9. kind
  10. left
  11. light
  12. mind
  13. minutes
  14. paper
  15. products
  16. pulled
  17. recycled
  18. reminded
  19. rough
  20. sickly
  21. start
  22. sustainability
  23. sustainable
  24. switched
  25. time
  26. toilet
  27. warm
  28. wash
  29. whites