full transcript
"From the Ted Talk by John Doerr: Salvation (and profit) in greentech"

Unscramble the Blue Letters

It's hard to change consumer behavior because consumers don't know how much this sftuf costs. Do you know? Do you know how much CO2 you generated to dvrie here or fly here? I don't know, and I should. Those of us who care about all this would act better if we knew what the real ctoss were. But as long as we pretend that CO2 is free, as long as these uses are nearly invisible, how can we expect change? I'm really afraid, because I think the kinds of changes we can reasonably expect from idiauldnvis are going to be clearly not enough.

Open Cloze

It's hard to change consumer behavior because consumers don't know how much this _____ costs. Do you know? Do you know how much CO2 you generated to _____ here or fly here? I don't know, and I should. Those of us who care about all this would act better if we knew what the real _____ were. But as long as we pretend that CO2 is free, as long as these uses are nearly invisible, how can we expect change? I'm really afraid, because I think the kinds of changes we can reasonably expect from ___________ are going to be clearly not enough.

Solution

  1. drive
  2. stuff
  3. individuals
  4. costs

Original Text

It's hard to change consumer behavior because consumers don't know how much this stuff costs. Do you know? Do you know how much CO2 you generated to drive here or fly here? I don't know, and I should. Those of us who care about all this would act better if we knew what the real costs were. But as long as we pretend that CO2 is free, as long as these uses are nearly invisible, how can we expect change? I'm really afraid, because I think the kinds of changes we can reasonably expect from individuals are going to be clearly not enough.

ngrams of length 2

collocation frequency
wal mart 12
million dollars 5
billion dollars 5
light bulbs 4
million tons 3
million lives 3
flex fuel 3
climate crisis 3

Important Words

  1. act
  2. afraid
  3. behavior
  4. care
  5. change
  6. consumer
  7. consumers
  8. costs
  9. drive
  10. expect
  11. fly
  12. free
  13. generated
  14. hard
  15. individuals
  16. invisible
  17. kinds
  18. knew
  19. long
  20. pretend
  21. real
  22. stuff