full transcript

From the Ted Talk by Johanna Blakley: Social media and the end of gender

Unscramble the Blue Letters

Now there's something else that we've discovered about social media that's actually quite surprising. It turns out that women are really driving the social midea rteouivoln. If you look at the statistics — these are worldwide scastiitts — in every sligne age category, women actually outnumber men in their use of sciaol networking technologies. And then if you look at the amount of time that they spend on these sites, they truly dominate the social media space, which is a sapce that's having a huge impact on old media. The qtseuion is: what sort of impact is this going to have on our culture, and what's it going to mean for women? If the case is that social media is donmntiiag old media and women are dominating social media, then does that mean that women are going to take over global media? Are we suddenly going to see a lot more female characters in cartoons and in games and on TV shows? Will the next big-budget blockbuster movies actually be chick flicks? Could this be possible, that suddenly our media landscape will become a fesnmiit landscape?

Open Cloze

Now there's something else that we've discovered about social media that's actually quite surprising. It turns out that women are really driving the social _____ __________. If you look at the statistics — these are worldwide __________ — in every ______ age category, women actually outnumber men in their use of ______ networking technologies. And then if you look at the amount of time that they spend on these sites, they truly dominate the social media space, which is a _____ that's having a huge impact on old media. The ________ is: what sort of impact is this going to have on our culture, and what's it going to mean for women? If the case is that social media is __________ old media and women are dominating social media, then does that mean that women are going to take over global media? Are we suddenly going to see a lot more female characters in cartoons and in games and on TV shows? Will the next big-budget blockbuster movies actually be chick flicks? Could this be possible, that suddenly our media landscape will become a ________ landscape?

Solution

  1. feminist
  2. single
  3. question
  4. statistics
  5. media
  6. space
  7. dominating
  8. revolution
  9. social

Original Text

Now there's something else that we've discovered about social media that's actually quite surprising. It turns out that women are really driving the social media revolution. If you look at the statistics — these are worldwide statistics — in every single age category, women actually outnumber men in their use of social networking technologies. And then if you look at the amount of time that they spend on these sites, they truly dominate the social media space, which is a space that's having a huge impact on old media. The question is: what sort of impact is this going to have on our culture, and what's it going to mean for women? If the case is that social media is dominating old media and women are dominating social media, then does that mean that women are going to take over global media? Are we suddenly going to see a lot more female characters in cartoons and in games and on TV shows? Will the next big-budget blockbuster movies actually be chick flicks? Could this be possible, that suddenly our media landscape will become a feminist landscape?

Frequently Occurring Word Combinations

ngrams of length 2

collocation frequency
social media 10
media companies 5
huge impact 4
demographic categories 2
hard time 2
genre categories 2

Important Words

  1. age
  2. amount
  3. blockbuster
  4. cartoons
  5. case
  6. category
  7. characters
  8. chick
  9. culture
  10. discovered
  11. dominate
  12. dominating
  13. driving
  14. female
  15. feminist
  16. flicks
  17. games
  18. global
  19. huge
  20. impact
  21. landscape
  22. lot
  23. media
  24. men
  25. movies
  26. networking
  27. outnumber
  28. question
  29. revolution
  30. shows
  31. single
  32. sites
  33. social
  34. sort
  35. space
  36. spend
  37. statistics
  38. suddenly
  39. surprising
  40. technologies
  41. time
  42. turns
  43. tv
  44. women
  45. worldwide