full transcript

## Unscramble the Blue Letters

So, what is the social result of this? The social result is that today's Zipcar has 100,000 members driving 3,000 cars parked in 3,000 parking sepacs. Instead of driving 12,000 miles a year, which is what the average city dllewer does, they dvire 500 miles a year. Are they happy? The comnapy has been doubling in size ever since I founded it, or greater. People adore the company. And it's better, you know? They like it. So, how is it that people went from the 12,000 miles a year to 500 miles? It's because they said, "It's eight to 10 dollars an hour and 65 dollars a day. If I'm going to go buy some ice cream, do I really want to snped eight dorlals to go buy the ice ceram? Or maybe I'll do without. Maybe I would have bought the ice cream when I did some other errand." So, people really respond very quickly to it, to prices.

## Open Cloze

So, what is the social result of this? The social result is that today's Zipcar has 100,000 members driving 3,000 cars parked in 3,000 parking ______. Instead of driving 12,000 miles a year, which is what the average city _______ does, they _____ 500 miles a year. Are they happy? The _______ has been doubling in size ever since I founded it, or greater. People adore the company. And it's better, you know? They like it. So, how is it that people went from the 12,000 miles a year to 500 miles? It's because they said, "It's eight to 10 dollars an hour and 65 dollars a day. If I'm going to go buy some ice cream, do I really want to _____ eight _______ to go buy the ice _____? Or maybe I'll do without. Maybe I would have bought the ice cream when I did some other errand." So, people really respond very quickly to it, to prices.

1. dollars
2. spend
3. dweller
4. spaces
5. drive
6. company
7. cream

## Original Text

So, what is the social result of this? The social result is that today's Zipcar has 100,000 members driving 3,000 cars parked in 3,000 parking spaces. Instead of driving 12,000 miles a year, which is what the average city dweller does, they drive 500 miles a year. Are they happy? The company has been doubling in size ever since I founded it, or greater. People adore the company. And it's better, you know? They like it. So, how is it that people went from the 12,000 miles a year to 500 miles? It's because they said, "It's eight to 10 dollars an hour and 65 dollars a day. If I'm going to go buy some ice cream, do I really want to spend eight dollars to go buy the ice cream? Or maybe I'll do without. Maybe I would have bought the ice cream when I did some other errand." So, people really respond very quickly to it, to prices.

## Frequently Occurring Word Combinations

### ngrams of length 2

collocation frequency
congestion pricing 5
wireless technologies 3
dramatically reduce 3
mesh networks 3
economic growth 2
car sharing 2
social result 2
great social 2
gas taxes 2
wireless technology 2
handsome young 2
communication system 2
mesh network 2
open standards 2

2. average
3. bought
5. cars
6. city
7. company
8. cream
9. day
10. dollars
11. doubling
12. drive
13. driving
14. dweller
15. errand
16. founded
17. greater
18. happy
19. hour
20. ice
21. members
22. miles
23. parked
24. parking
25. people
26. prices
27. quickly
28. respond
29. result
30. size
31. social
32. spaces
33. spend
34. year
35. zipcar